Scaling and Promotion

The Purpose of Project New Day

The Project New Day Program was created to help reduce needless suffering, not to generate profit. Our aims are to:

  • Develop a scalable healing model that supports individuals in addressing the effects of trauma and moving toward lives of greater freedom, purpose, and fulfillment

  • Evaluate and strengthen the effectiveness of the program model while making it accessible to the global community

  • Promote expansion of the model so it can serve as many people as possible worldwide

We completed the first two steps through one-on-one coaching in 2024 and group-based telehealth coaching via Zoom in 2025, with encouraging study results (see the Outcomes and Testimonials page). We are now focused on step three: Scaling and Promotion, the subject of this page.

Consider this image of the Project New Day model:

Designed for Scalability

The Project New Day (PND) model was designed from the beginning to be scalable in several ways:

  • The model is open-source in spirit. While the materials are copyrighted, the full program design is freely available on the PND website.

  • All forms and supporting documents needed to implement the model are available at no cost.

  • The model is organized into three main categories: Healing Philosophy, Supporting Elements, and Online Training.

Healing Philosophy

Under Healing Philosophy, the model emphasizes two core elements:

Compassionate Coaching
The PND model specifies knowledge-based life coaching sessions rather than psychiatric or psychotherapeutic treatment. Coaches may use the PND multimedia coaching model at no cost, and training is provided online free of charge. Sessions can be conducted via Zoom to increase accessibility.

Community Building
Weekly or semi-weekly group sessions are available for participants who complete the coaching series. These groups are typically facilitated by trained PND coaches or trained community leaders who wish to support others facing similar challenges.

Supporting Elements

The Supporting Elements section links to the PND Resources page and additional materials that help organizations and facilitators implement the program.

Online Training

Under Online Training, visitors can access the courses required to use the PND model. To maximize availability, all training courses are hosted by PND and offered at no cost.

Promotion

What we are doing

Project New Day promotes its program by making all aspects of the model freely available on its website.

PND has also received endorsements from respected voices in the healing space, as well as from combat veterans and veteran leaders. These endorsements help raise awareness as we continue outreach through media and partner networks.

In addition, PND has begun a focused fundraising effort through government and private foundation grants. Funds raised will support partnerships with other organizations and direct outreach to expand the program’s reach.

What you can do

Donate

Project New Day welcomes financial support. While we operate with a small paid staff, outside support plays an important role in helping us expand our impact.

Host the PND Program Model

Would you or your organization like to host our program? No licensing is required. Getting started involves completing free training for a certified coach and a group facilitator, then implementing the program using the materials provided on the Project New Day website.

Spread the Word

Help raise awareness about the Project New Day Program and our mission to support individuals as they address trauma and move toward lives of greater freedom, purpose, and fulfillment. Offering support to others can be healing for everyone involved.